Panasonic launches GH3 prosumer Micro Four Thirds camera

Panasonic Canada revealed the LUMIX DMC-GH3.  The GH3 is the top-of-the-line mirrorless single lens system camera that is tough enough to withstand the extreme conditions of heavy field use.

The new Live MOS Sensor achieves high-resolution images with minimum noise, while the new Venus Engine attains high-speed, high-quality signal processing.  These features combine to maximize shooting fun and operating ease.  The GH3 has a tough body that is rugged enough to stand up to professional use and features a magnesium alloy full diecast body and advanced splash / dustproof construction achieved by sealing the sections of the camera body to enable shooting under extreme conditions.  Although loaded with advanced features, the GH3 is still compact when compared with an SLR camera featuring equivalent performance and functions.  The body has enabled a new control layout with three dials on the front and back as well as single-function buttons.  

The GH3 allows users to capture images in extreme environments and provides superb mobility because of its compact and lightweight weight body.  It also records still images consecutively at a rate of about 6 fps, allowing action shots to be captured with ease.  

The highly acclaimed video recording capability featured in the GH3’s predecessor, the LUMIX DMC-GH2, now comes with a variety of options in its format and bit rate to meet wide-ranging needs.  It is packed with advanced technologies developed by Panasonic for professional video creation.

The GH3 features OLED displays both in its viewfinder and in the rear free-angle monitor.  Panasonic has also developed optional accessories, a first of their kind for the brand, to expand the shooting capabilities of the DMC-GH3.  A detachable battery grip, the DMW-BGGH3, helps photographers obtain a vertical viewing angle, by integrating a control with a splash / dustproof design.  The external TTL flash DMW-FL360L comes with wireless function and even integrates LED for video recording.  A Stereo Shotgun microphone, the DMW-MS2, is also available.  

Panasonic also offers a full line-up of lenses that  complement the GH3.  The LUMIX G X VARIO 12-35mm / F2.8 ASPH. / POWER O.I.S. (H-HS12035) is currently on the market.  In addition, Panasonic is releasing a new fast F2.8 telephoto zoom lens LUMIX G X VARIO 35-100mm / F2.8 / POWER O.I.S. (H-HS35100) to introduce with the GH3.  These two lenses achieve high resistance performance against splashes and dust when used in conjunction with the GH3.