San Jose, CA- Apple has redesigned the user interface of their App Store, which serves as the starting point for many app searches. Designed around making apps more discoverable the new App Store also highlights Games, which is the leading category.
The redesigned App Store is packed with original stories and editorial, updated daily in a new Today tab, as well as new Games and Apps tabs. Apple wants to offer compelling stories, in-depth interviews, helpful tips and collections of must-have apps and games will showcase Apple’s unique perspective and aim to inform, help and inspire users.
App Store customers have now downloaded more than 180 billion apps and Apple has paid out over $70 billion to developers since the store launched in 2008, making it the most vibrant software marketplace in the world. More than 500 million unique customers visit it every week.