Founder of VR content startup Jaunt joins Apple
Tuesday, April 9, 2019 at 4:43PM
Nicole Batac in Apple, Apple hirings, Arthur van Hoff, Jaunt, Mobile, News, hires

Arthur van Hoff (left) joins Apple as senior architect for unnamed team

Apple might be making strides towards improving its augmented reality plans with one of its latest hires. The company recently brought onboard Jaunt founder Arthur van Hoff to become the senior architect for an unnamed team. Jaunt specializes in virtual reality content. And van Hoff has history working with multi-camera systems and creating content for VR and AR as well as capturing 3D images with depth-sensing cameras. He has helped the company shift to AR until he left in December 2018. He’s brought to the company a couple of months after HoloLens co-creator Avi Bar-Zeev left following three years of work on a rumoured AR headset.

We can’t say if van Hoff will be picking up that work. But some have reported that Apple also has plans to add laser-assisted cameras into the iPhone for capturing depth data and van Hoff could lend his expertise there. Only time will tell what the Jaunt founder can bring to the company.

Source: Engadget

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