Get ready to see more lifestyle focus from Dell
Thursday, May 2, 2019 at 12:20PM 
By Emily Chung
Personal computers are here to stay. This is what DELL firmly believes and they’ve been proactive in making sure their products are relevant to their users. According to Justin Lyles, VP Consumer Design, DELL looks at “... areas we can bring innovation and a different point of view on how we can make it better for the customer.”
Their strategy is to focus innovation to bring meaningful features to their products. Case in point – the infamous webcam being placed at the bottom of the screen in the previous generation XPS. Lyles concedes that it’s not the best placement for a webcam particularly as it shows users in an unflattering angle.





















