Adobe Summit launches Core Services to Adobe Marketing Cloud

The Adobe Digital Marketing Summit kicked off today with a crowd of more than 5000 digital marketers, publishers, agencies and technologists.

Answering marketer’s call to reinvent themselves, Adobe (NASDAQ: ADBE) unveiled the newest technology breakthroughs in its Adobe Marketing Cloud, including the ability to do advanced real-time audience profiling, predictive marketing mix planning, and technology that seamlessly manages content across the Web and mobile apps.

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Acer becomes Official Partner of Toronto Blue Jays

Acer, the number one provider of notebooks in Canada, announced that it is an Official Partner of the Toronto Blue Jays and will support the team with a national marketing campaign throughout the 2014 season.

As the exclusive category partner for laptops and tablets, Acer will have its presence known with marketing programs and in-stadium promotions designed to ensure Toronto Blue Jays fans enjoy their favorite team while getting to know more about Acer. Hit jump for more details about the partnership.

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Symantec Canada's Honey Stick Project finds out 'what happens when you lose your phone'

It's the one thing all smartphone owners fear, the loss of their beloved device and also all the critical personal information it containts. Symantec Canada created the clever Honey Stick Project to shed light on multiple scenarios and purposely 'lost' 60 smartphones in Canada which were tracked to see how people would react. Hit jump for a detailed infographic on how this went down or find out more here.

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iTunes Radio adds NPR as first news station

Apple is bringing talk radio into its iTunes Radio streaming service with the introduction of NPR. This first and new non-music station will run 24 hours a day and offer both live reporting as well as pre-recorded NPR shows. This new addition will help open NPR to new markets and help Apple differentiate its service from other streaming audio services. According to Tech Crunch, there are rumours going around that iTunes Radio will be offered to other markets, including Canada and UK. Hopefully, we can verify the veracity of that information.