Entries in Gillette (1)

Friday
Apr102015

Gillette unveils Avengers-inspired razors 

In a savvy marketing move or a delayed April Fool's joke, Gillette pulled a stunt aimed at the fans of Marvel's The Avengers. Just ahead of the release of Avengers: Age of Ultron, Gillette said they partnered with Stark Industries (yes, Tony Stark's empire) to create four prototypes inspired by four characters from the franchise: Iron Man, The Hulk, Captain America, and Thor. The models are named Repulsor1, the XLGamma, and Thunder. It's kind of easy to tell which model belongs to which superhero. Marketing ploy it may be, it's an entertaining one. Now, imagine how many of these they'd sell if it actually went into production. 

Source: CNN Money | Via: Ubergizmo