Google experiment surfaces Instagram, TikTok videos in Search

Source: type_SEO / Twitter

Google isn't new to indexing videos on its Search platform. But the focus was mostly on desktop-oriented video sites like its own YouTube. Now, the search giant is shifting the focus to the mobile, social media space. Google is experimenting with a new search feature that highlights Instagram and TikTok in a "Short Videos" carousel. It only works for specific terms and shows easy-to-tap thumbnails for relevant videos.

The test is still in its pilot stage, and it works on either your browser or the Google Search app on Android and iOS. Google didn't say if or when it will introduce the carousel to more searches and users. It's a sensible move from the company because if you can find the video you're looking for right from the browser, you're more likely to stay on Google's pages and consequently generate ad money. It also helps save time because it makes it easier to surface videos you might miss on those platforms.

Source: Engadget

Grogu from 'The Mandalorian' becomes a 3D object on Google Search

Source: Google/Lucasfilm

Google continues to expand the augmented reality objects that you can find in Search. This time, it targets The Mandalorian fans. You can search for either Baby Yoda or Grogu (a.k.a. The Child's official name as revealed in the show's second season) on mobile, and it will pull up a Knowledge Panel where you can launch a 3D model of the beloved character.

Similar to other AR objects in Search, you can place Grogu in your space, and you can take pictures of the little creature looking cute in your area. He doesn't do much; he just bobs his head around and looks adorable. But we aren't complaining. This fun feature joins the recently launched The Mandalorian AR Experience for some of the newest 5G-enabled Android phones.

Source: Engadget

Google Search helps you find that earworm by humming

Sometimes when you're trying to look for a song, you can only remember the melody or the cords. Google wants to help you find the track you're looking for with a new feature coming to Search. It will let you hum, whistle, or sing a melody to identify the song for you. All you have to do is tap the mic icon on the Google Search widget or head to the Google app and ask, "What's this song?" or click the "Search a song" button. 

The feature is available in English on iOS and in over 20 languages on Android, with plans to add more languages in the future.

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Google Search helps refugees answer queries

In honour of World Refugee Day, Google partnered with UNCHR to provide "authoritative" answers to refugees' questions. These include queries on how to qualify for cash assistance and what happens during refugee status interviews. The aim is to make it easier for refugees to start their new lives as soon as possible.

The answers will initially be available in Arabic, English, Farsi, and Turkish to assist those in Lebanon, Jordan, and Turkey. The three countries have the highest volume of refugees per capita.

Source: Engadget