Adobe announces major update for video in Creative Cloud during NAB

Adobe announced a major update for video in Adobe Creative Cloud to help filmmakers and video producers collaborate and streamline video workflows.

The Creative Cloud release, available today, delivers new features for graphics and titling, animation, polishing audio and sharing assets; support for the latest video formats, such as HDR, VR and 4K; new integrations with Adobe Stock; and advanced artificial intelligence capabilities powered by Adobe Sensei.

Announced at Adobe Summit 2017, Adobe Experience Cloud also allows brands to deliver connected video experiences across any screen at massive scale, while analyzing performance and monetizing ads.

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Show Floor at 2015 NAB expands to over one million net square feet

NAB Show, the world’s largest gathering of vendors driving the future of media and entertainment, announced today that the show floor has expanded to over one million net square feet of exhibit space with 244 companies exhibiting for the first time.

The exhibition will feature new products and next-generation technologies displayed through interactive exhibits, live demonstrations and technology-focused pavilions. NAB Show, held April 11-16 (exhibits open April 13-16) at the Las Vegas Convention Center, is the annual conference and expo for professionals who create, manage and distribute entertainment across all platforms.

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