"Instagram Direct" announced by Instagram, brings ability to share pictures and videos privately

In an effort to completely own the photosharing market, Instagram today announced a new addition to their very popular photosharing service. Dubbed "Direct", the new feature will enable its users' to send private pictures and videos to up to 15 of their closest friends/followers.

With the forthcoming update, there will now be new icons that give you the option to choose “Followers” or “Direct.” To send a picture or video to an individual, or a group of people, you simply need to select their names, then press send. Taking a cue from BlackBerry’s BBM instant messaging service, Instagram also shows who’s seen your photo, and who’s liked it.

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via Instagram