Neil Young's PonoPlayer aims for the mobile hi-fi player market

The MP3 player market may be long dead at the iPod's feet and while the iPod itself is facing declining sales quarter after quarter, rockstar icon Neil Young's PonoPlayer is aiming for audiophiles who want to take their Hi-Fi mobile. Still in its conceptual stage and being shown off at SXSW before heading over to Kickstarter.

The $399 player will come with 128GB of storage and will offer the ability to play high-quality uncompressed audio. Judging from the renders above the PonoPlayer doesn't look particularly pocket friendly. There will be an accompanying music service called PonoMusic which will provide the high-quality audio files for sale.

“It’s about the music, real music,” Young says in a press release. “We want to move digital music into the 21st century and PonoMusic does that.”

Source: Cult of Mac

iTunes Festival channel added to Apple TV

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