Apple celebrates iPhone appreciation with new series of ads

iPhone is Apple's most important and profitable product, it is also the nerve-centre of various expanding ecosystems (i.e. HealthKit, watchOS, CarPlay, AirPlay, HomeKit). The latest series of ads titled 'If it's not an iPhone," celebrate iPhone ownership while possibly shooting missives at some rival devices that have copied aspects of the iPhone's look and feel. The new ads have a slick yet playful vibe, reminiscent of the classic iPod advertisements of years past.

Source: Apple

Flickr's iOS app now more like Camera Roll, can auto-upload all your photos

Flickr is continously innovating its apps to regain part of the photo storage and sharing mojo it once had. The new version of the Flickr iOS app now behaves more like Apple's Camera Roll which makes it more familiar to users. Photos can now be auto-uploaded to Flickr, making it easier than ever before to backup and share. 

Flickr also features various photo filters and the ability to share directly to Instagram. Flickr is offering 1TB of free storage, and a typical iPhone photo coming in at around 2.5Mb, that gives you capacity in the order of half a million photos. Hit jump for the full changelog of Flicker 4.0 for iOS.

You can see the full changelog below.

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Apple pulls iPhoto and Aperture from Mac App Store

With Photos for OS X now live, it's inevitable that Apple is pulling two of its photo-related apps. True enough, iPhoto and Aperture have been taken out of the Mac App Store. If you already have Aperture on your Mac, you'll still be able to use it. But that won't be getting any updates.  

What do you get with Photos for OS X then? The app is middle ground for both iPhoto and Aperture. It lets you browse through your photo gallery while offering some editing tools. But if you expect an extensive editing tool suite, sadly, you won't get that here.  

Source: Ubergizmo  

The Apple Beat: ResearchKit can revolutionize medical research

By Gadjo Cardenas Sevilla

It's been a week since Apple held a special event to reintroduce Apple Watch and launch new MacBooks. One game-changing revelation during that event was the introduction of the ResearchKit framework, which can help researchers gather and process information for clinical studies and cast a wider net using iPhones as research terminals.

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