Rogers reports tremendous excitement for iPhone X and good demand for iPhone 8

Apple's iPhone X went up for pre-orders in Canada earlier today and quickly sold out of existing online stock. Rogers reportedly stated, "tremendous customer excitement" and strong pre-orders for the iPhone X. The carrier also changed its tune on the iPhone 8, which the company says now has good demand. More importantly, it now says overall demand for the iPhone 8 is "good" after initially saying initial demand  for iPhone 8 was 'anemic'.

In an exclusive interview with Axios reporter Ina Fried,  Rogers executive VP Raj Doshi said "we're seeing tremendous customer excitement for iPhone X with strong customer pre-orders."

"We're also seeing good demand for the iPhone 8. We expect the two together will be very popular with our customers this holiday season with iPhone 8 being a major contributor," he added. The uptick in iPhone 8 demand could be a result of the iPhone X's halo effect.

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10 Things to know about iPhone X

By Gadjo Cardenas Sevilla

Apple's iPhone X is hours away from being made available for pre-order (starting at 12:01 a.m. PDT on October 27!).

This is one of the most anticipated products to come to market in a long time and showcases Apple's vision for the mobile industry going forward. Expected to be in short supply because of overwhelming demand, iPhone X online orders are expected to go briskly. They ship and will be available to in stores on November 3.

 Hit jump to know more about iPhone X.

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The Biggest Sectors Investing In eSports

"If you are a CMO and you are not in eSports in 2017, you are going to risk getting fired," says Tobias Sherman, former head of eSports at WME-IMG. There’s no way around it, eSports is on the rise. Competitive gaming was an alien concept just a few years ago but now it is on the cusp of becoming a billion-dollar industry. The growth of the sport has been exceptional and with increasing popularity comes heavy investment. From Amazon to Facebook, multi-billion dollar companies are putting large sums of money into this relatively new sector.

Every sporting sector has its own dominant providers of equipment. Football and basketball has Nike and Adidas, Golf has Titleist and Taylor Made and eSports has its own brands too. BenQ and Razer are some of the top brands trusted by players with the latter now being valued as a billion-dollar company. Alienware is hugely popular for computers while companies like Logitech at the forefront for gaming keyboards and other accessories.

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Review: Google Pixel 2 and Pixel 2 XL

Updated on Friday, October 27, 2017 at 9:53AM by Gadjo Cardenas Sevilla

By Gadjo Cardenas Sevilla

Google has stepped up its hardware game in 2017. Aside from a S, M and L version of the Google Home smart speaker, it is also fielding an all new premium Pixelbook 2-in-1, an intriguing smart assistant-powered Pixel Buds headset (with real-time translation), and a new Clips A.I. powered camera.

The showstoppers, however, are the updated Pixel 2 and Pixel 2 XL smartphones which epitomize Google's renewed focus on A.I., machine learning and premium smartphone experiences. Let's dive in.

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