Apple celebrates Earth Day 2017 by sharing its various green initiatives

Apple has released a series of quirky yet informative short video animations by artist James Blagden that focus on its various green initiatives. Whether it is moving towards zero waste in its China factories, creating a better ventilated and naturally cooled building in Apple Park, or making its own synthetic sweat to test products and ensure they're safe for humans. There's a lot to consider in terms of how Apple uses its resources and influence to make positive impact on the planet. Check out the rest of the videos which feature cameos by Apple executives Lisa Jackson and even Tim Cook. 

Adobe announces major update for video in Creative Cloud during NAB

Adobe announced a major update for video in Adobe Creative Cloud to help filmmakers and video producers collaborate and streamline video workflows.

The Creative Cloud release, available today, delivers new features for graphics and titling, animation, polishing audio and sharing assets; support for the latest video formats, such as HDR, VR and 4K; new integrations with Adobe Stock; and advanced artificial intelligence capabilities powered by Adobe Sensei.

Announced at Adobe Summit 2017, Adobe Experience Cloud also allows brands to deliver connected video experiences across any screen at massive scale, while analyzing performance and monetizing ads.

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Reservations get collaborative with OpenTable's bot for Facebook Messenger

OpenTable, the world’s leading provider of online restaurant reservations and part of the Priceline Group, is introducing a new way for diners to search and make restaurant reservations directly through Facebook Messenger.

With OpenTable’s bot for Messenger, diners around the globe can make reservations at more than 40,000 restaurants worldwide directly from within Messenger through the new Chat Extensions feature.

OpenTable’s bot for Messenger makes planning a meal with friends even easier by enabling diners to search and suggest available restaurants to friends as well as make reservations through the bot without leaving Messenger. It’s an easy, collaborative way to pick the perfect spot for a friend’s birthday dinner, a special occasion or an upcoming trip.  

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Apple expected to launch three iPhone models this fall

Apple is expected to launch three new models of iPhone this fall. A marquee release given this is the 10th anniversary of the iPhone, has Apple doubling down on its offerings. The small but enduring iPhone SE was given more storage a few weeks ago, they added a red iPhone into the colour mix and for next-ge devices, are expected to release two iPhone 7s models (possibly 4.7-inch and a 5.5-inch model) and a more exclusive anniversary edution iPhone with an OLED display which fits the screen resolution of a larger iPhone Plus in a smaller iPhone body.

Other expectations are the integration of a possible glass-based Touch ID button that replaces the Home button and a horizontal camera array which is designed for AR (Augmented Reality), and Apple is considering various materials and treatments ranging from a curved glass design that is reminiscent of the original iPhone as well as aluminium and stainless steel reinforced frames. 

There's a lot at stake for Apple in this particular launch since the iPhone's general look has remained unchanged for three generations. While the company has improved performance, battery life, added water resistance and still has arguably the best cameras on smartphones, most of the changes have been around the addition of new colours. 

Source: Bloomberg