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Friday
Jun182021

Spotify acquires Podz to boost podcast discovery

Spotify has been throwing many of its resources into growing its podcast business. Its latest move is the acquisition of Podz, a startup with tech that can generate preview clips of podcasts. Podcasters don't need to create clips themselves, as Podz can automate the process. It finds the important moments from episodes using machine learning trained on over 100,000 hours of audio. 

Spotify wants this acquisition to help improve podcast discovery, allowing you to browse through short podcast snippets to find what you want to listen to instead of listening to longer podcast episodes. According to Spotify, it will make it "easier for listeners to find the content they want to listen to, and for creators to be discovered and build a fan base." 

Source: The Verge 

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