Entries in Apple rumours (145)

Monday
Jun242024

Apple supposedly shifts focus to affordable Vision Pro follow-up

Photo: Apple

Apple appears to be prioritizing a more affordable mixed reality (MR) headset over the next-generation Vision Pro, according to a new report by Bloomberg's Mark Gurman.

Gurman's Power On newsletter details Apple's plans for the "N107," a prototype for a lower-cost headset. This model would reportedly have a narrower field of view than the Vision Pro and might rely on a tethered iPhone or Mac for processing power. This approach would significantly reduce production costs compared to the standalone Vision Pro.

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Monday
Jun032024

Apple's iPhone 16 Pro poised to break bezel barrier

Image: Photo

Leaked details suggest Apple's upcoming iPhone 16 Pro series, launching this September, will boast the thinnest bezels ever seen on a smartphone. With the Pro model measuring in at a mere 1.2mm and the Pro Max even slimmer at 1.15mm (compared to the iPhone 15 Pro's 1.71mm), these phones will push the boundaries of display real estate.

This significant reduction surpasses not only the current iPhone lineup but also competitors like the Galaxy S24 series. It's a major step towards the long-desired bezel-less phone design.

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Sunday
Apr282024

Apple's AI push reportedly starts with the iPad Pro

Apple’s Johny Srouji introduces new Mac chips (Photo: Brooks Kraft/Apple)

Apple is accelerating its chip development, with the next-generation M4 set to debut this year in iMacs, MacBook Pros, and Mac minis. The M4 boasts a significantly upgraded Neural Engine, paving the way for powerful new AI features. But there's more: there's a strong possibility the upcoming iPad Pro will also sport the M4, making it Apple's first truly AI-powered device. Bloomberg's Mark Gurman talks about the possibility in the newest edition of his Power On newsletter.

This strategic move aligns with the booming AI trend in tech. By supposedly unveiling the iPad Pro before its June Worldwide Developers Conference (WWDC), Apple can showcase its AI chip strategy without overshadowing other announcements. 

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Tuesday
Apr232024

Apple reportedly acquires French AI startup Datakalab

Image: Datakalab

Apple reportedly acquired Datakalab, a Paris-based startup specializing in on-device artificial intelligence (AI) and computer vision technology. The acquisition, according to French business magazine Challenges, was finalized in December 2023.

Datakalab focused on creating low-power, efficient deep learning algorithms that run directly on devices. This expertise aligns with Apple's rumored plans to introduce advanced AI features in the upcoming iOS 18.

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