Continental introduces tires with built-in sensors to track tread wear

Once the 2017 cars come rolling in, you wouldn’t have to worry about checking your tires tread wear. Continental is developing its Tire Pressure Monitoring System to keep track of tread depth as well. The system will monitor how your tires interact and roll against the road surface and compare these with model-specific data. If you’ve hit a pre-determined threshold, the car will inform you to change tires.

Adidas lets you customize your sneaks with new app

We’re wondering if your favorite food items will make their debut on your sneakers with this new campaign from Adidas. Adidas wants you to personalize the soon-to-be-released ZX Flux with the use of your smartphone. Take photos much like Instagram and use the Adidas Photo Print app to have them printed on the sneakers. The app will be available this summer for iOS and Android.

Source: Gizmodo

Bentley ad shot with Apple iPhone 5s and iPad Air

Bentley joins the list of companies experimenting with mobile devices to shoot promotional advertisements. The car company instructed photographers and videographers to shoot the ad Intelligent Details using an iPhone 5s. They then had to post-process the video on an iPad Air, which was mostly done in the back of a Bentley car. This ad then doesn’t just showcase Bentley’s offerings but the capabilities of Apple products as well. It seems to be a win-win for both companies.

Source: Ubergizmo

BlackBerry CEO says BB10 platform can run 98% of Android apps

BlackBerry continues to struggle for relevance in the mobile space dominated by Android and iOS. But according to the company’s CEO John Chen, it has one ace up its sleeve that might tip consumers to consider their products. In a recent interview with The Wall Street Journal, Chen said its latest BlackBerry 10 platform is capable of running 98% of all Android apps.

“Android’s strength isn’t really the quality of the phone, which BlackBerry has. BlackBerry phones are well put together. We have a great BlackBerry Messenger experience, a great operating system. And it’s the most secure phone. Secure not only in data, but in personal identity. Younger consumers love all kinds of apps, and BlackBerry runs 98% of all the Android apps. All BlackBerry die-hards know they can run Android apps,” Chen said.

Source: Ubergizmo