Google's Android XR wearable platform to get fashionable boost with Warby Parker and Gentle Monster

Photo: Google
Google is stepping up its smart glasses game with a focus on style, announcing partnerships with eyewear giants Warby Parker and Gentle Monster for its Android XR platform. The move revealed at the company's I/O developer conference signals a clear strategy to create smart glasses that consumers will actually want to wear, echoing the approach taken by Meta with its successful Ray-Ban smart glasses.
The collaborations highlight Google's commitment to aesthetics this time around. Warby Parker, known for its trendy and accessible eyewear, suggests a focus on versatile, everyday designs. Meanwhile, the partnership with Gentle Monster, a popular Korean brand favoured by celebrities and Gen Z for its bold and edgy styles, indicates that Android XR will also cater to more fashion-forward consumers.